ESPN delivers the superstars, super teams, spectacular plays and relentless drama of the NBA. In only its fourth season on ESPN and ABC, the NBA has become "appointment television."
- ESPN NBA broadcasts help make ESPN the #1 cable network for M18-34 and M18-49, and #2 for M25-54
- ESPN3.com reaches an average of 51 million homes with over 470,000 hours of streamed NBA content
- ESPN Networks reached 170 Million NBA fans during last year’s regular season, Playoffs and Finals
- For the first time ever, every NBA team will have their own blog on ESPN.com
Support Programming
NBA Fastbreak
This half-hour NBA information and news show recaps the entire night's NBA games with professional game insights, highlights and analysis. Airs throughout the season as part of the Trifecta on ESPN, weekday nights beginning at 12am.
Kia NBA Shootaround
ESPN's half-hour pre-game show airs on Fridays at 7:30PM EST (prior to the NBA doubleheader) and features NBA news, information, highlights and expert analysis.
Source: Nielsen Media Research, 6/1/2009
|